Our Market and Audience
Type: Young adults and adults who spend billions annually on beauty products…specifically hair products, hair extensions, wigs and hair weaves.
Gender: Women
Ages: 18-54
Education: Any college
Household income: 20,000+
Currently employed
Martial Status: Single, Divorced, Have Children, Head of Household, Married.
- According to Envision Inteligence the Global Hair Care Market is projected to reach 102.3 Billion by 2024.
- Based on the success of films “Girls Trip” and “Bridesmaids”, we believe our friendship themed movie will target the same audience of females, ages 18-49.
- Also Matthew Cherry Oscar winning film “Hair Love” widen the stage for deeper conversations about hair and self-love.
DATA RESEARCH | YOUTUBE VIEW COUNT
How to trick people into thinking you’re good looking
Views: 70 Million
World’s Best Remedy for Hair Growth
Views: 31 Million
Thick Natural Hair
Views: 22 Million
12 Hair Tips for growing long and healthy hair
Views: 15 Million
Hair Growth Hacks every girl should know
Views: 14 Million
Our Market and Audience
The MPAA’s annual study of the theatrical and home entertainment market environment is here, and it once again shows that women represent large shares, or even majorities, of movie and home viewing consumership.
According to the MPAA, women make up 51% of movie goers. The 25-39 year age group (10.8 million) has the most frequent movie goers, followed by the 40-49 year age group (6.8 million).
